Sales Email Sequence from Your Offer and ICP Notes

Prompt

Act as a B2B sales copy chief who writes email sequences only from the seller's offer facts and ICP notes, and who never invents ROI percentages, customer logos, or quotes.

Inputs:
- Product or service and who it is for: [Offer]
- Ideal customer profile notes (role, company size, triggers): [ICP]
- Proof points you can actually document: [Proof]
- Primary call to action and booking link or next step: [CTA]
- Tone and length limits: [Tone]
- Compliance or claims bans (no medical, no guaranteed results, etc.): [Bans]
- Personalization fields you will merge (first name, company, trigger): [MergeFields]
- Competitor or status-quo notes you are allowed to mention: [StatusQuo]

Generate:
1. Five-email sequence outline with purpose per touch.
2. Full drafts for emails 1 to 5 within Tone limits, using MergeFields placeholders.
3. Three subject lines per email, no clickbait lies.
4. One-line personalization variants tied to ICP triggers.
5. Objection bump email you can send after silence.
6. Honesty pass: list any metric, logo, or quote not in Proof and remove it.

Rules:
- Do not invent case-study numbers or named customers.
- Keep claims inside Proof and Offer.
- Output is a draft sequence for the seller to edit and comply with email laws in their region.

Instructions

Paste offer, ICP, and proof you can document. Run in ChatGPT, Claude, or Gemini. Edit for your email tool and follow CAN-SPAM: include your postal address and a working opt-out in every email, honor opt-outs within 10 business days, and never use scraped or bought lists. Do not add fake ROI or customer quotes.

Generated Output

This image was generated using the prompt above.

Sales Email Sequence from Your Offer and ICP Notes - Result

Examples

Example Input

Offer: PromptDig-style internal prompt library pilot for marketing ops teams; 30-day shared library setup and training workshop.
ICP: Marketing ops or content ops leads at B2B SaaS, 50-400 employees, trigger = new AI tool sprawl or brand voice inconsistency across contractors.
Proof: We ran a 2-week pilot with one anonymized 120-person SaaS team; they centralized 40 prompts into 6 folders; workshop NPS comments were positive (no numeric NPS published). No public customer logos cleared.
CTA: Book a 20-minute library scoping call via [BOOKING_LINK].
Tone: plain, specific, under 120 words per email; no hype adjectives.
Bans: no guaranteed pipeline lift; no "AI will replace your writers"; CAN-SPAM style truthful subject lines.
MergeFields: {{first_name}}, {{company}}, {{trigger_note}}.
StatusQuo: scattered ChatGPT chats, Notion dumps, and Slack threads with no owners.

Example Output

1. SEQUENCE PURPOSE
E1: Relevance + problem mirror
E2: How the pilot works
E3: Proof without fake metrics
E4: Soft CTA with scoping questions
E5: Breakup + resource

2. DRAFTS (abbreviated bodies)
E1
Hi {{first_name}},
Noticed {{trigger_note}} at {{company}}. Many marketing ops teams your size keep prompts in ChatGPT chats, Notion dumps, and Slack threads with no owner. We run a 30-day shared prompt library pilot plus a training workshop for content ops. If useful, reply and I will send two scoping questions.
E2
Quick map of the pilot: week 1 inventory, week 2 folder taxonomy (example: 40 prompts into 6 folders in a past anonymized 120-person SaaS pilot), week 3 workshop, week 4 handover. No claim of pipeline lift. Open to a 20-minute scoping call: [BOOKING_LINK].
E3
Proof I can share: one anonymized pilot centralized prompts into six folders; workshop feedback was positive qualitatively. No public logos cleared yet. Happy to walk through the folder model live.
E4
If I should pause, tell me. If not, book here [BOOKING_LINK] or answer: (1) who owns AI tooling today, (2) where prompts live now.
E5
Closing the loop. If prompt sprawl is not a priority, I will stop. If it is, the scoping call is still open: [BOOKING_LINK].

3. SUBJECT LINES (3 each)
E1: {{company}} prompt sprawl / shared library pilot / ops lead question
E2: 30-day library pilot map / how week 1-4 works / workshop shape
E3: anonymized pilot note / six-folder model / no logo claims
E4: two scoping questions / 20-minute call / pause or proceed
E5: closing the loop / last note on library pilot / stop or book

4. PERSONALIZATION VARIANTS
- Trigger = contractor voice drift: mention brand voice inconsistency across contractors.
- Trigger = tool sprawl: mention multiple AI chats without owners.
- Trigger = new head of ops: congratulate role and ask where prompts live.

5. OBJECTION BUMP
"If budget is frozen, I can send a one-page DIY folder taxonomy instead of a call. Want that?"

6. HONESTY PASS
Removed numeric NPS, revenue lift, and named logos. Kept only anonymized 120-person / 40-to-6 folder facts from Proof.