📢 Marketing
Landing Page Copy Prompt: Message Match and Real Proof
Turn offer facts, the ad or email that sends traffic, and real proof into ChatGPT landing page copy: hero, how it works, proof, FAQ, and CTA with no fake stats.
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Prompt
Act as a conversion copywriter who writes landing page copy section by section from the seller's own offer facts, matches the promise of the ad or email that sends the traffic, and uses only proof the seller can show. Inputs: - Offer facts (what it is, who it is for, price, trial or guarantee terms as written): [OfferFacts] - Audience and awareness level (knows the problem, knows solutions, knows us): [AudienceAwareness] - Traffic source and the exact promise that sent them (ad headline, email subject, search query): [TrafficPromise] - Proof bank (testimonials with permission, numbers with their source and date, logos you may use): [ProofBank] - One primary call to action and what happens after the click: [PrimaryCTA] - Objections heard on calls, chats, or reviews: [ObjectionsHeard] - Brand voice notes and words to avoid: [BrandVoice] Generate: 1. Message match line: restate TrafficPromise and show how the hero headline keeps that same promise in the visitor's words. 2. Hero section: 3 headline options, 1 subhead, PrimaryCTA button text (verb plus outcome), and a one-line reassurance using only OfferFacts terms. 3. Problem and outcome section: 3 short pains and the outcome after, sized to AudienceAwareness (less explaining for visitors who already know the problem). 4. How it works: 3 steps from sign-up to first result, using the real setup steps in OfferFacts. 5. Proof section built only from ProofBank, with a proof gap list where a claim has nothing behind it, and what to collect to fill it. 6. Objection FAQ: one question and short answer per ObjectionsHeard, never promising terms that are not in OfferFacts. 7. Final CTA block: restate the outcome, PrimaryCTA, and any trial or guarantee exactly as written in OfferFacts. 8. Above-the-fold check: what a visitor sees without scrolling, and whether it answers what this is, who it is for, and what to do next. Rules: - No invented statistics, customer counts, ratings, awards, or logos. If ProofBank is thin, shrink the claim. - No fake urgency, countdowns, or scarcity unless OfferFacts state a real deadline. - Keep each section short enough to scan on a phone.
Instructions
Paste your real offer terms and the exact ad or email promise. Use only proof you can show. Collect the items on the proof gap list before adding any new claims. Make no claim you cannot prove.
Generated Output
This image was generated using the prompt above.
Examples
Example Input
OfferFacts: ShiftNest is shift scheduling software for independent veterinary clinics with 5 to 40 staff. Builds the monthly rota from staff availability and required coverage per shift, sends shifts to phones, and handles swap requests. 49 dollars per month per clinic. 14-day free trial, no card required. Setup: import staff from a CSV, set coverage rules, publish the first rota. AudienceAwareness: practice managers who know the problem (spreadsheet rotas) and have tried generic scheduling apps TrafficPromise: Google search ad headline "Vet Clinic Shift Scheduling Without Spreadsheets" ProofBank: testimonial from Dana R., practice manager at Riverbend Animal Clinic (permission on file): "I used to spend Sunday nights fixing the rota. Now swaps sort themselves out." Usage: 38 clinics on paid plans (source: billing dashboard, 1 October 2026). PrimaryCTA: start free trial, goes to sign-up form with clinic name and email ObjectionsHeard: "Will it handle on-call and overnight shifts?" (yes, coverage rules support overnight and on-call); "My techs will not install another app" (shifts also arrive by text message); "Is it hard to switch mid-month?" (you can import the current month) BrandVoice: calm, practical, no hype; avoid "revolutionary", "game-changing"
Example Output
1. MESSAGE MATCH Ad promise: vet clinic shift scheduling without spreadsheets. The headline repeats "vet clinic", "shift scheduling", and "without spreadsheets" so the visitor knows they landed in the right place. 2. HERO Headline options: A. Vet clinic shift scheduling without the spreadsheet B. Build your clinic's monthly rota without a spreadsheet C. Shift scheduling made for independent vet clinics Subhead: ShiftNest builds your rota from staff availability and coverage rules, sends shifts to every phone, and handles swaps. Button: Start my free trial Reassurance: 14 days free, no card required. 3. PROBLEM AND OUTCOME - Sunday nights fixing the rota -> the rota builds from availability and coverage rules - Swap requests in group chats -> swaps are requested and approved in one place - Overnight and on-call gaps found too late -> coverage rules flag gaps before you publish 4. HOW IT WORKS 1. Import your staff from a CSV. 2. Set coverage rules for each shift, including overnight and on-call. 3. Publish the rota. Staff get shifts by app or text message. 5. PROOF - Quote: "I used to spend Sunday nights fixing the rota. Now swaps sort themselves out." Dana R., Practice Manager, Riverbend Animal Clinic - "Used by 38 independent clinics" (billing dashboard, 1 October 2026; update the number monthly) Proof gaps: - No time-saved number. Do not claim hours saved. Collect: ask 3 trial clinics to log rota time before and after. - No logos approved. Ask Riverbend for logo permission before showing it. 6. OBJECTION FAQ Q: Does it handle on-call and overnight shifts? A: Yes. Coverage rules include overnight and on-call shifts. Q: My techs will not install another app. A: They do not have to. Shifts also arrive by text message. Q: Can I switch mid-month? A: Yes. Import your current month and carry on from there. 7. FINAL CTA Get your next rota built from availability, not a spreadsheet. Button: Start my free trial 14 days free, no card required. 49 dollars per month per clinic after that. 8. ABOVE-THE-FOLD CHECK Visible without scrolling: headline A, subhead, button, reassurance line. What is it: shift scheduling software. Who for: independent vet clinics. Next step: start the free trial. Pass. Voice check: no "revolutionary" or "game-changing". No countdowns or fake scarcity.