How to Write a Course Landing Page Without Fake Proof
Course landing pages fail in a predictable way. The model invents enrollment counts, five-star widgets, celebrity students, and "as seen in" logos. You publish. A buyer asks where the 10,000 nurses came from. You do not have them. The refund policy you also invented then becomes the next problem.
The matching generator is the Online Course Landing Page with No Invented Social Proof prompt. Browse related cards in the PromptDig library (Browse more prompts). When a filled run survives, share the version you actually use (Share a prompt).
Inventory proof before you write a hero
Quote every testimonial, number, logo, and credential you actually have. If a field is empty, write NONE and do not fill it later. Three first-name quotes from an 18-person workshop are three first-name quotes. They are not a star rating, a hospital logo, or a fourth student you "summarized."
Instructor bio is the same rule. Employers, years, credentials, and "not a Microsoft trainer" stay if you typed them. Invented employers do not. If a hospital did not approve its name in public copy, keep it unnamed.
Banned words belong on the card: 10x, guaranteed promotion, certified-when-you-are-not, round enrollment theater. The compliance pass should quote leaks and cut them, not hide them in a testimonial carousel.
Hero, for/not-for, and an outcome you can defend
Headline, subhead, one primary CTA. No stars. No "10,000 students" unless that number is in Proof. CTA is one action: enroll, or join waitlist. Do not add a fake countdown unless the offer has a real close date.
For and not-for bullets come from Audience only. Five each is enough. If the course is for night-shift charge nurses who inherited a spreadsheet, say who it is not for: finance analysts, VBA certification seekers, people who need live office hours when the product is evergreen recorded.
The outcome section may only use the transformation you claimed plus the modules. If income is not in Outcome, do not mention money made. If promotion is not in Outcome, do not leak it in a subhead. Timeframes come from module lengths you already cut, not from a fantasy "in 30 days."
Curriculum, offer, and a social-proof policy
Module name, promise, time. If time is missing, write "time not specified." Do not copy a competitor's outline to look complete.
Offer block: price, start, refund, access window, platform. Label missing pieces as missing. A 14-day refund that depends on how many files were downloaded is a real rule. Inventing CE hours is not.
FAQ answers the objections you hear. Union policy, CE credit, job placement, and income get "not specified" when Inputs are silent. That is better than a soothing paragraph that becomes a claim.
If Proof has fewer than three named quotes, do not manufacture more. Use a student-work gallery only if student work is in Proof. Voice stays inside Voice. If Voice is plain and tired-friendly, do not add hustle cliches or exclamation points.
Fill the card, then run
Paste proof you can show, then the modules you actually recorded. Empty proof fields stay empty.
Course title and format: [Title, live / cohort / evergreen, length]
Who it is for and who it is not for: [Audience]
Transformation I can honestly claim: [Outcome]
Modules and time: [List]
Proof I actually have: [Quotes, counts, logos, or NONE]
Instructor bio facts: [Bio]
Price, guarantee, start date: [Offer]
Platform and access window: [Platform]
Objections I hear: [Objections]
Words I must not use: [Banned]
Brand voice: [Voice]
A landing page is a contract with the buyer. The generator should make that contract smaller and truer, not louder. When a run refuses a fake star widget, share that filled card so the next course page starts from the same proof inventory.