How to Use the Supplement Claim Reviewer Prompt to Catch Disease Claims Before Your Ads Go Live

Supplement brands live and die by their copy, and the line between a claim you can make and one that turns your product into an unapproved drug is thinner than most marketers expect. A single word like "fights" or "treats" in an Amazon bullet can change how a regulator reads the whole listing. The Dietary Supplement Claim Copy Reviewer: Structure Function vs Disease Claims, DSHEA Disclaimer Placement, FTC Substantiation Notes, and Compliant Rewrites for Product Pages and Ads prompt gives you a line by line review before your copy reaches legal, so the conversation with counsel starts from a cleaner draft.

What the prompt produces

1. A claim table that sorts every line into disease claim, structure function claim, general wellbeing, nutrient content, or puffery, with a risk level.
2. Disease claim flags, including implied claims hiding in testimonials, subject lines, and words that sound harmless.
3. A DSHEA disclaimer check for each placement, so you can see where the asterisk and full disclaimer are missing.
4. Substantiation notes that compare each claim to the evidence you actually hold, including dose and population.
5. A testimonial review that spots reviews which turn into disease claims or atypical results.
6. Compliant rewrites that keep the selling point where your evidence allows it.
7. A notification note listing which claims belong in the FDA structure function notification.
8. Questions for regulatory counsel.

How to fill the inputs

ProductAndIngredients should list each ingredient with the amount per serving. Substantiation depends on dose, so "ashwagandha" alone is not enough; "600 mg root extract per serving" is.

CopyByPlacement is where most of the value comes from. Paste the copy grouped by where it runs: product page hero, bullets, Amazon listing, paid social ads, emails, and influencer briefs. Claims often drift as copy moves from one channel to another, and the review catches that drift.

EvidenceFile is a short summary of the studies you hold: what was tested, on whom, at what dose, and for how long. Be honest here. The prompt is built to say "no support on file" rather than invent a study, and that is the answer you want to hear before launch, not after a warning letter.

Testimonials matter because the FTC treats what you choose to feature as your own claim. A glowing review about stopping a prescription is not social proof; it is a liability.

NotificationStatus tells the prompt whether your claims have been filed with FDA yet, so it can list what needs to go into that notification.

Reading the example output

The example reviews copy for a calm and sleep capsule built on magnesium, L-theanine, and ashwagandha.

• "Clinically proven to reduce anxiety in 7 days" is flagged as a disease claim with unsupported timing, because the finished product was never tested.
• "Supports a sense of calm and relaxation" passes as a structure function claim, with a note that the L-theanine studies are small.
• The Meta ad's cortisol percentage gets pulled because no figure like that appears in the evidence file, and the rewrite adds the study's real timeframe instead.
• The email subject about replacing sleeping pills is flagged as an implied drug replacement claim.
• A testimonial about stopping anxiety medication is marked "do not use".

Every rewrite keeps a reason to buy. The goal is not to strip the copy down to nothing, but to say what the evidence supports in words a customer still wants to read.

Tips for better results

• Run the review on every channel at once. Teams often clean up the product page and forget the influencer brief.
• Include images and video scripts as text descriptions. A before and after photo can make a claim the words never state.
• Keep the evidence file current. When a new study arrives, rerun the review so new claims are checked against it.
• Save the claim table with each launch. It becomes a record of what you reviewed and why.

Mistakes to avoid

• Do not hedge a disease claim with "may help". A claim that a product may help with a disease is still a disease claim.
• Do not borrow ingredient research as proof that your finished product works unless the dose and form match.
• Do not bury the disclaimer on a separate page that the ad never links to.

Who it is for

Supplement founders, growth marketers, Amazon sellers, agency copywriters, and in house compliance reviewers who want to hand counsel a draft that has already been screened.

A practical review routine

Write copy freely first, then run the prompt before any copy goes to design. Fix the high risk lines, send the claim table and rewrites to counsel, and only then build the ads and listings. When counsel approves the final wording, save it as your claim library so future campaigns start from approved language instead of starting over.

Related PromptDig links

Open the Dietary Supplement Claim Copy Reviewer: Structure Function vs Disease Claims, DSHEA Disclaimer Placement, FTC Substantiation Notes, and Compliant Rewrites for Product Pages and Ads prompt with your copy and evidence summary. For more marketing prompts, Browse more prompts. If you have a review checklist that works for your team, Share a prompt.