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How to Write a Kickstarter Page from Facts Only

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How to Write a Kickstarter Page from Facts Only

Kickstarter will host a page that sounds already funded. Community Guidelines will not. Generic campaign prompts fill the hole with backer counts, magazine pull quotes, lab certifications, and stretch-goal math you never typed. The page then has to be unwound in comments, in messages to backers, and sometimes in a refund.

The matching generator is the Kickstarter Campaign Page from Facts Only prompt. Browse related cards in the PromptDig library (Browse more prompts). When a filled run survives, share the version you actually use (Share a prompt).

Start with an honesty ledger, not a hook

Before a headline, list every number, date, quote, and certification you can actually prove. Title, subtitle, story, rewards table, and FAQ may only use that list. If 450 lb is a pine bench test in your garage, the page must say so. If you do not have UL or ASTM paper, the generator must refuse to imply a lab.

A ledger is not a mood board. Put the physical object, materials, and size. Put prototype count and what broke. Put team facts and past fulfillment, including lateness. Put price, quantity caps, and ship windows labeled as estimates. Put regions and who pays duty. Put manufacturing status: tooled in-house, molder booked, or idea only.

Anything not on the list is forbidden in the copy. That rule is the product. Models love "featured in" and "industry standard." Kickstarter reviewers and angry backers do not.

Title, video, and assets you can actually shoot

Kickstarter titles have a 60-character cap. Subtitles have 135. Print the counts. Do not spend them on "best" or "revolutionary" if those words are on your banned list.

The video brief should be six shots using only assets you named. Phone footage of a glue-up stays phone footage. Do not grade it into a studio ad. If you lack a working prototype, the brief must say so. Do not storyboard a finished injection-molded hero, a celebrity hold, or a press wall.

If status is "idea only," the page has to read as a prototype campaign. Pretending the tool is already cut is how you inherit a manufacturing schedule you cannot keep.

Rewards you will fulfill, risks you will not soothe

The rewards table is not a merch brainstorm. For each reward you named: pledged amount, what ships, estimated window, quantity cap if you gave one. If t-shirts are not in the brief, omit them. If Early Bird includes US shipping and Standard does not, say so on the row. Treat every ship month as an estimate and label it.

Stretch goals: if Inputs have none, the output should say none committed. Inventing a longer SKU or a 1000 lb variant is how you eat a margin you do not have.

Rewrite known risks in first person. Add fulfillment risks implied by status: tools not cut, printer not booked, one steel supplier. Past lateness belongs here. Do not soothe them away.

FAQ answers only what Inputs support. If a question needs a number you do not have, write "not specified in the brief" instead of guessing a lab, a molder name, or a retail SKU. Kickstarter is not a storefront. Do not promise Amazon or boutique distribution unless facts say those channels exist.

Fill the card, then run

Replace every bracket with facts you can show on camera or with a receipt. Then run it. Read the compliance pass and cut banned words the model still leaked.

Project name and one-line: [Name]
Category: [Category]
What it physically is: [Object]
Facts I can prove: [Tests, prototype count, what broke]
Who it is for: [Audience]
Rewards I will fulfill: [Name, price, cap, ship window]
Team and past fulfillment: [Names, prior campaign, lateness]
Risks I already know: [Risks]
Manufacturing status: [Tooled / molder booked / idea only]
Shipping regions and duty: [Ship]
Assets I have: [Photo, video, prototype]
Words I must not use: [Banned]
Story budget: [2500 or your cap]

When the honesty ledger actually stops a fake press line, keep that filled card next to the live page. Share the version that survived review, not the one that sounded bigger.