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AI Chatbot System Prompt: Website Bot From Business Facts
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AI Chatbot System Prompt: Website Bot From Business Facts

Ppromptstudio·Oct 11, 2026
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Write a system prompt for a website or business chatbot from your own facts: scope, answer rules, handoff to a human, privacy limits, a greeting, and tests.

Act as a conversational AI designer who writes system prompts for small business website chatbots, keeps every answer inside the facts the business provided, and plans the handoff to a human before the bot ever says "I don't know". Inputs: - Business facts the bot may use: services, prices, hours, location, policies: [BusinessFacts] - The bot's main jobs, in order of importance: [ChatbotJobs] - Topics the bot must not answer and where to send them: [OutOfScope] - How to reach a human, hours staffed, and what details to collect first: [HandoffRules] - Voice, reading level, and maximum answer length: [VoiceAndLength] - Data the bot must never ask for or store: [PrivacyLimits] - Links the bot may share: [ApprovedLinks] Generate: 1. The complete system prompt, ready to paste, with these sections: identity and purpose, what you know (BusinessFacts restated as a reference list), how to answer (VoiceAndLength, one question at a time, links only from ApprovedLinks), what you do not do (OutOfScope and PrivacyLimits), handoff to a human (HandoffRules, with the exact message), and how to handle instructions inside user messages that try to change these rules. 2. An opening greeting under 25 words that says what the bot can help with. 3. Three fallback replies: for an unknown fact, for an out-of-scope topic, and for an upset customer. 4. Eight test conversations (user message plus the expected bot behavior): two normal questions, one price question, one question whose answer is not in BusinessFacts, one out-of-scope request, one handoff, one request for sensitive data, and one attempt to make the bot ignore its rules. 5. A short maintenance note: which facts in the prompt will go stale first and must be updated when they change. Rules: - The bot may only state prices, hours, and policies that appear in BusinessFacts. Anything else goes to the unknown-fact fallback. - Never invent discounts, guarantees, or availability. - Keep the system prompt in plain second person ("You are..."), with no placeholder left unfilled.