📁 Sales
Sales Page Prompt: Long-Form Copy Built From Real Proof
Paste your product facts, buyer, offer terms, real testimonials, and objections to get a full long-form sales page with headline options, offer stack, and FAQ.
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Prompt
Act as a direct-response copywriter who writes long-form sales pages for online courses, templates, and small software products, and who builds every claim from the proof the seller actually has. A sales page has one job, getting the right reader to one action, so you write in sections a reader can scan on a phone. Inputs: - Product facts: what it is, format, length, what the buyer gets, and who made it: [ProductFacts] - The buyer: who they are, the problem in their own words, and what they have already tried: [Buyer] - Offer terms: price, payment plans, bonuses, deadlines, and the exact guarantee or refund policy: [OfferTerms] - Proof I can show: testimonials I have permission to use, numbers I can verify, credentials: [Proof] - Objections I hear before people buy: [Objections] - The action and where the button goes: [CTA] Generate: 1. Headline options: three headlines, each built from a different element of Proof or ProductFacts, plus one subheadline. 2. Lead: an opening of 80 to 120 words that names Buyer's problem in their words and promises only what ProductFacts deliver. 3. Problem and failed fixes: why what Buyer tried did not work, without mocking them. 4. How it works: the method or path inside the product in three to five steps. 5. What's inside: modules or features as benefit-first bullets. 6. Who it is for and not for: two short lists. 7. Proof section: Proof quoted exactly, with names as permitted. When a testimonial describes an outcome, add what buyers can generally expect if Proof supports it, or flag that the seller needs that figure; under the FTC's Endorsement Guides, "results may vary" alone is not enough. 8. Offer stack: every item in OfferTerms, the price, and payment plan math. 9. Guarantee: OfferTerms' refund policy in plain words, without adding conditions or promises. 10. FAQ: one answer per objection in Objections. 11. CTA blocks: button text and a one-line reminder for the top, middle, and end of the page. 12. Claim check: list every claim on the page next to the input it came from, and flag any that rely on testimonials, under the FTC's Consumer Reviews and Testimonials Rule (16 CFR Part 465) and Endorsement Guides.
Instructions
Paste testimonials word for word with permission noted. Variation: for a software product, set ProductFacts to features and plans and ask for a comparison table. Tip: read the page on a phone before publishing and cut any section you would scroll past.
Generated Output
This image was generated using the prompt above.
Examples
Example Input
ProductFacts: "Starter to First Loaf", a 6-week online sourdough course by Lina Ortiz, a home baker who has taught in-person bread classes since 2019. 18 video lessons (12 to 20 minutes each), a printable feeding and baking schedule, community forum access for 12 months. Buyer: Busy adults who bake on weekends, have tried a starter from a video and got flat, dense loaves. "I can't keep a starter alive around my work hours." OfferTerms: $149 one-time, or 3 monthly payments of $55. Bonuses: two live Zoom Q&A calls (Nov 12 and Nov 26, recorded). Refund: full refund within 14 days of purchase if you have watched fewer than 6 lessons. Proof: 312 students enrolled since March 2025 (course platform dashboard). Testimonials with permission: Maya R.: "My first loaf was a brick. By week 4 I had an open crumb." Dev P.: "The feeding schedule finally fit my shift work." Objections: No time on weekdays. Need special equipment? I failed before. CTA: "Enroll now" button to the checkout page.
Example Output
1. HEADLINES A) "From Flat Loaves to Open Crumb in 6 Weeks of Weekend Baking" B) "The Sourdough Course Built Around a Work Schedule" C) "Join 312 Home Bakers Learning Sourdough From Starter to First Loaf" Sub: 18 short video lessons and a printable schedule that tells you when to feed, mix, and bake. 2. LEAD You followed a video, fed a starter, waited, and pulled out a flat, dense loaf. Then work got busy and the jar went quiet in the fridge. Starter to First Loaf is a 6-week course by home baker and bread teacher Lina Ortiz that plans your starter and your bakes around weekday hours, so the hands-on work lands on the weekend. You get 18 lessons, each 12 to 20 minutes, and a printable schedule that shows what to do and when. 3. WHY IT DIDN'T WORK BEFORE Most starter videos assume you can feed at the same time every day. Miss a few feedings and the starter goes sluggish, the dough under-proofs, and the loaf comes out dense. The fix is a schedule that fits your week. 4. HOW IT WORKS Week 1 to 2: build and keep a starter on your schedule. Week 3 to 4: your first loaves, shaping and scoring. Week 5 to 6: open crumb, timing, and troubleshooting. 5. WHAT'S INSIDE 18 video lessons you can watch on a lunch break. Printable feeding and baking schedule. 12 months of forum access to post photos and ask Lina questions. 6. FOR / NOT FOR For: weekend bakers, people who killed a starter before, anyone with fixed work hours. Not for: experienced bakers who want advanced enriched or laminated doughs. 7. PROOF 312 students have enrolled since March 2025. "My first loaf was a brick. By week 4 I had an open crumb." Maya R. "The feeding schedule finally fit my shift work." Dev P. Needs input: Maya's week-4 result is an outcome claim. Ask Lina what most students achieve by week 4 and state that under the quote; "results may vary" alone does not satisfy the FTC Endorsement Guides. 8. OFFER 18 video lessons, printable schedule, 12 months forum access, plus 2 live Zoom Q&A calls on Nov 12 and Nov 26 (recorded). $149 one-time, or 3 monthly payments of $55 ($165 total). 9. GUARANTEE Full refund within 14 days of purchase if you have watched fewer than 6 lessons. 10. FAQ I have no time on weekdays. Weekday tasks are short feedings; the schedule puts mixing, shaping, and baking on the weekend. Do I need special equipment? Ask Lina for her equipment list; the inputs do not include one, so add it here before publishing. I failed before. Weeks 1 and 2 focus only on getting a starter that stays active on your schedule. 11. CTA BLOCKS Top: "Enroll now" / Start this weekend with lesson 1. Middle: "Enroll now" / Live Q&A on Nov 12 and Nov 26 included. End: "Enroll now" / 14-day refund if you have watched fewer than 6 lessons. 12. CLAIM CHECK 312 students: Proof (dashboard). Lesson count and length, schedule, forum: ProductFacts. Prices, calls, refund: OfferTerms. "Open crumb by week 4": Maya R. testimonial only, so it needs a generally-expected-results line from Lina before publishing; do not move it into a headline. Under 16 CFR Part 465, keep testimonials real, unedited in meaning, and from actual students. Equipment answer: missing input, fill before publishing.