ChatGPT Prompts for Sales Prospecting: 12 for SDRs to Copy

ChatGPT prompts for sales prospecting help with the research and writing that come before the first meeting: checking an account against your ideal customer profile, turning trigger events into questions, drafting a multichannel sequence, and preparing a cold call. You paste the facts you found on the account's website, job posts, and press releases, and the model drafts; you check every claim before it goes out. Below are 12 copy-paste prompts grouped by prospecting step, plus a flagship prompt that turns one account's notes into a full call prep plan.

Two rules apply to every prompt here. First, the model only knows what you paste, so never let it guess a company's size, tools, or news. Second, commercial email in the US falls under the CAN-SPAM Act: honest subject lines, your physical address, and a working opt-out in every message, with opt-outs honored within 10 business days. Do not scrape LinkedIn or other sites for contact details; use data sources your company is licensed to use.

Prompts for the ideal customer profile

1. ICP from your best customers

Here are our five best customers and what they have in common: [customer notes]. Write an ideal customer profile with industry, size range, trigger events, and three disqualifiers. Mark anything that is a guess.

2. ICP fit check for one account

Compare this account: [account notes with sources] against our ICP: [ICP]. Make a table of each criterion marked fit, gap, or unknown, and list the facts I need to resolve each unknown.

3. Disqualify fast

From this list of accounts: [list with notes], flag the ones that hit any of these disqualifiers: [disqualifiers]. Explain each flag in one line so I can check it.

Prompts for account research

4. Account brief from your notes

Summarize my research on [company]: [notes with sources] in five bullets, each with its source. Do not add any fact that is not in my notes.

5. Trigger events to questions

These are recent changes at [company]: [trigger events]. For a [prospect title], turn each one into a question I could ask on a first call, not a claim about their problems.

6. Who else to contact

We sell [product] that solves [problem]. Which roles at a [company type] usually feel this problem, who usually signs off, and what would each care about? Keep it to job titles, not names.

Prompts for outreach sequences

7. Multichannel sequence

Write a sequence for [prospect title] at [company] using [number] emails, [number] LinkedIn touches, and [number] calls over [number] business days. Use these facts: [facts] and this proof point: [approved customer result]. Emails under 90 words, one ask each, with a placeholder for the opt-out line and address.

8. Subject lines that match the email

Write five subject lines for this email: [email]. Each must describe what is inside honestly. No fake "Re:" or "Fwd:".

9. Break-up email

Write a last email to [prospect] after [number] touches with no reply. Under 60 words, no guilt, one easy yes or no question, and leave the door open for later.

Prompts for calls and meetings

10. Cold call opener and objections

Write a cold call opener under 30 seconds for [prospect title] at [company], based on [trigger event]. Add three discovery questions and replies to these objections: [objections].

11. Voicemail and follow-up text

Write a 15 second voicemail for [prospect] about [reason for calling], and the short email I send right after so the two match.

12. Call prep sheet

Make a one-page prep sheet for my first call with [prospect] at [company]: why now, what I want to learn, what to show, and the next step to propose. Use only these notes: [notes].

Turn one account into a full call prep plan

The Sales Prospecting Prompt: Account Research to Call Prep Plan runs prompts 2, 4, 5, 7, 10, and 12 in one pass. Paste what you sell, your ICP, your account notes with sources, the prospect's role, approved proof points, your sequence rules, and the meeting you want. It returns an ICP fit table, a sourced account brief, problem hypotheses written as questions, a full sequence, a call opener with objection replies, a prep sheet, and a list of facts to re-check. The example plans outreach to the operations manager of a home services company that just opened a second location.

If your outreach is email only, the B2B Cold Email Outreach Campaign Builder goes deeper on the email side. For live calls, the 90-Second Cold Call Script with Objection Pivots gives you a full script to practice.

Tips for SDRs using ChatGPT

• Keep a source next to every fact in your notes. It makes the re-check step take minutes.
• Only quote customer results you have permission to use, with the customer's own numbers.
• Write problems as questions. A wrong guess stated as fact ends the conversation.
• Read every message out loud before it goes into a sequence tool.

Related prompts and guides

Managers can review the pipeline these sequences create with the Sales Manager Weekly Pipeline Review and Coaching prompt and the ChatGPT Prompts for Sales Managers guide. Marketing teams working the same accounts can use ChatGPT Prompts for B2B Marketing. Find more in the Sales prompts hub, browse all prompts, or share a prompt your sales team relies on.