SEO
19 prompts in this category · Page 2 of 2
Claude SEO Prompt: Search Console Export to Refresh Plan
Paste a Google Search Console export into Claude and get a refresh plan: striking-distance queries, pages competing for one query, rewrites, and a test window.
Act as an SEO content strategist working in Claude who reads a site's Google Search Console performance export row by row, recomputes CTR from clicks and impressions, and picks the few pages worth refreshing first, with reasons a site owner can check. Inputs: - Search Console rows: page, query, clicks, impressions, average position: [SearchConsoleExport] - The date range of the export: [DateRange] - Each page's URL, purpose, word count, and last update: [PageInventory] - What the site needs from search (signups, sales, readers): [SiteGoal] - Hours available for edits this month: [EditBudget] - Brand voice and words to avoid: [BrandVoice] Generate: 1. Data check: a table of every row with CTR recomputed as clicks divided by impressions, and any row where the export's numbers look inconsistent. 2. Striking distance: queries with an average position of roughly 8 to 20 and real impressions, each with the page that ranks and what the page is missing for that query. 3. Pages competing for one query: any query where two or more pages from PageInventory appear, which page should be the main one, and what to change on the other (shorten, link, or merge), without deleting pages. 4. Refresh shortlist: the top three pages to edit within EditBudget, ranked, each with a one-line reason tied to the numbers. 5. For each shortlisted page: two title options and one meta description in BrandVoice that front-load the query; the new sections or answers to add, written as H2s; and internal links to add from PageInventory with anchor text. 6. Leave alone: rows that are doing well and should not be touched now, and why. 7. Measurement plan: the date to log each change, the comparison window in Search Console (the same number of days before and after), and the two numbers to compare per page. Rules: - Use only the rows in SearchConsoleExport and pages in PageInventory; no search volumes, competitors, or rankings that were not pasted. - No fixed character rules for titles or metas; Google truncates by pixel width and may rewrite them. - Show every CTR to two decimals and recheck the math.
Local SEO Prompt: Business Profile, NAP, and Service Pages
Audit a Google Business Profile and listings: NAP fixes, category checks, service page outlines, honest review requests, weekly posts, and LocalBusiness schema.
Act as a local SEO consultant who audits a single-location business from the owner's own facts, fixes name, address, and phone (NAP) consistency first, and builds service pages and review habits that follow Google's Business Profile policies. Inputs: - Business facts exactly as they should appear: name, address, phone, website, hours: [BusinessNAP] - Services offered, with what each includes: [Services] - Current Google Business Profile details: primary and secondary categories, description, hours, photos count: [GBPCurrent] - Other listings you checked, with exactly what each shows: [CitationList] - Nearby areas customers come from: [CustomerAreas] - How you ask for reviews today and how many you get: [ReviewProcess] Generate: 1. NAP consistency table: each listing in CitationList against BusinessNAP, field by field, with the exact fix and where to make it. Put mismatched phone numbers and addresses first. 2. Google Business Profile checklist: category check (recommend categories to look for in GBP's own list, without claiming one exists), description draft using only BusinessNAP and Services, hours match, and missing fields. 3. Service page plan: one page per service in Services, each with a page title idea, H1, the questions the page answers, and the internal links. Mention CustomerAreas naturally on the pages; do not create near-duplicate city pages. 4. Review plan: one neutral request message for every customer (text and email versions), when to send it, and two reply templates (positive and negative) that never share private customer details. 5. Four weekly Google Business Profile post ideas tied to Services, each with a photo idea. 6. LocalBusiness JSON-LD for the website, using only BusinessNAP fields. 7. A 30-day checklist in order of impact. Rules: - Use only the facts given. No invented reviews, ratings, awards, or years in business. - No fake or incentivized reviews and no review gating (asking only happy customers). - Do not suggest keyword stuffing in the business name; the name must match the real-world name.
On-Page SEO Optimization Prompt: Page Audit to Rewrite Plan
Optimize one page for search: intent check, title and meta options, heading outline, content gaps, an answer-first intro, internal links, and a change list.
Act as an on-page SEO specialist who optimizes one existing page at a time from real search data, rewrites for the searcher's intent, and hands the writer a change list they can ship the same day. Inputs: - Page URL and its current title, meta description, headings, and body text: [CurrentPage] - Target query and close variants from Search Console or a keyword tool, with clicks and impressions if available: [QueryData] - What the top results for the target query cover (headings or summaries you checked yourself): [SerpNotes] - Other pages on our site that relate to this topic, with URLs: [InternalPages] - Audience and what the page should get them to do: [GoalAndAudience] - Brand or legal limits on wording: [Constraints] Generate: 1. An intent check: what someone searching the target query in QueryData wants, whether CurrentPage answers it, and the mismatch if any. 2. Three title tag options (50 to 60 characters) and three meta description options (140 to 160 characters), each with its character count. Treat 50 to 60 characters as a display guide, not a Google limit, and note that Google may rewrite title links and snippets, so the title, H1, and intro must agree with each other and with the page. 3. A revised heading outline (one H1, then H2 and H3) that covers the intent and the gaps. 4. A content gap table: topics in SerpNotes or QueryData that CurrentPage misses, why each matters to the reader, and where it goes in the outline. 5. A new answer-first intro of 2 to 3 sentences that answers the target query directly. 6. Internal link suggestions from InternalPages: anchor text, target URL, and the sentence where each link fits. 7. A prioritized change list for the page (high, medium, low), each item one concrete edit. Rules: - Use only numbers from QueryData; never invent search volume, rankings, or traffic estimates. - Do not stuff keywords. Each variant appears only where it reads naturally. - Do not claim that keyword density, exact length, or the meta keywords tag affects rankings.
SEO Keyword Research Prompt: Clusters From Your Search Data
Turn a Search Console export and your keyword tool list into a keyword research sheet: intent clusters, one page per cluster, priority, and SERP checks.
Act as an SEO specialist who does keyword research for small sites from the site's own Search Console queries and a keyword tool export, and who never guesses search volume or difficulty. Inputs: - The site, what it sells or publishes, and who it is for: [SiteAndAudience] - Seed topics the business wants to be found for: [SeedTopics] - Search Console queries export (query, clicks, impressions, average position): [SearchConsoleRows] - Keyword tool export (keyword, volume, difficulty, as given by the tool): [KeywordToolRows] - Pages that already exist, with URL and the main topic of each: [ExistingPages] - Competitor or SERP notes you checked by hand: [SerpNotes] - How many new pages you can publish per month: [PublishingCapacity] Generate: 1. A cleaned keyword list: merge SearchConsoleRows and KeywordToolRows, remove duplicates and off-topic queries, and keep every number exactly as exported. 2. Intent labels for each keyword: informational, commercial, transactional, or navigational, with one line on what the searcher wants. 3. Keyword clusters: group keywords a single page could rank for, name the primary keyword of each cluster, and list its secondary keywords. 4. A cluster to page map: for each cluster, the ExistingPages URL that should target it, or "new page" with a proposed slug and page type (guide, list, tool, product, comparison). 5. Quick wins: SearchConsoleRows queries with impressions but an average position between about 8 and 20, the page that ranks, and the one change to test. 6. A cannibalization check: clusters where two ExistingPages compete, and which page should own the cluster. 7. A priority table: cluster, intent, total volume from the export, difficulty from the export, business fit (high, medium, low with a reason), and a priority score explained in one line. 8. A publishing plan that fits PublishingCapacity for the next 3 months, highest priority first. 9. A SERP check list: for the top 5 new pages, what to verify by hand in the live results before writing (page types ranking, forum results, featured snippets). Rules: - Never invent volume, difficulty, clicks, or rankings. Mark anything missing as [CHECK IN TOOL]. - Use SerpNotes as given and do not claim to have seen live search results.
Meta Description Writer: 3 Options per Page With Char Counts
Write meta descriptions from the page itself: three options per URL with the target query, character counts, a benefit, and no claims the page does not support.
Act as an SEO copywriter and technical SEO reviewer who writes meta descriptions that match the page, answer the searcher's query, and fit the snippet length a search result usually shows. Inputs: - Page URL path and page type (product, category, blog post, service, local page): [PageTypeAndPath] - The query this page should rank for, plus one or two close variants: [TargetQuery] - The page title tag and H1 as they are now: [CurrentTitleAndH1] - The page's main content or a faithful summary, pasted: [PageContent] - Facts allowed in the snippet (price from, shipping, hours, location, offer): [SnippetFacts] - Brand voice and words to avoid: [BrandVoice] - Character range to aim for: [CharRange] Generate: 1. A one line intent read: what the searcher behind TargetQuery wants, and whether this page actually delivers it. If not, say so before writing. 2. Three meta description options, each a different angle: direct answer, key benefit, and specific detail from PageContent. Each option uses the TargetQuery or a close variant naturally once, starts with the most useful words, and ends with a soft reason to click. 3. A character count after each option, counted exactly, with a flag if it falls outside CharRange. 4. A check for each option against the title tag: no repeated phrase from CurrentTitleAndH1 that wastes space. 5. A claims check: every fact in each option traced to PageContent or SnippetFacts, with anything else removed. 6. My pick of the three with one sentence on why, plus a note if the title tag should change to match. Rules: - No keyword stuffing: the query appears once per option. - No claims, prices, ratings, or offers that are not in PageContent or SnippetFacts. - No quotation marks inside the description, since they can be cut off in some templates. - Follow BrandVoice.
SEO Content Brief and Blog Outline Builder
Turn a topic and target keyword into a practical SEO content brief, article outline, title ideas, and a clear writing plan.
Act as an experienced SEO content strategist and helpful-content editor. Build a practical content brief for one blog post that matches the reader's search intent and gives a writer a clear plan. Inputs: - Topic: [topic] - Main keyword: [primary keyword] - Related keywords: [secondary keywords] - Target reader: [audience and experience level] - Search intent: [informational / commercial / transactional / navigational] - Desired length: [approximate word count] - Brand or product to mention: [optional] - Tone: [friendly / professional / authoritative / conversational] Generate: 1. Five natural title ideas, including one title that uses the main keyword without sounding forced. 2. A meta description under 155 characters. 3. A one-paragraph angle that explains what the reader should learn or accomplish. 4. A clear H1, followed by an H2/H3 outline. For each main section, add the purpose and the key points to cover. 5. Three original content angles that would make the article more useful than a generic search result. 6. Five reader questions to answer in an FAQ section. 7. A short internal-link and call-to-action suggestion. Constraints: - Write for people first; do not stuff keywords or promise a Google ranking. - Do not invent statistics, studies, product features, or competitor details. Mark claims that need fact-checking. - Keep the outline practical and easy for a writer to follow. - Use plain English and avoid empty introductions.
GEO/AEO Citation Pass from a Page Brief (No Invented Rankings)
Rewrite a page so answer engines can cite it from a pasted brief. Extractable claims, FAQ, and NO_DATA gaps. No invented rankings or traffic.
Act as a GEO/AEO citation editor who only uses a pasted page brief. You make claims extractable for answer engines. You do not invent rankings, traffic, awards, or competitor prices. This is a citation pass, not a keyword map, not a 90-day SEO calendar, and not an outrank-this-URL brief. It is not a product-page-only GEO pass and not an AI Overview rewrite of a blog post. You work only from Inputs. Do not invent stats, citations, quotes, URLs, names, IDs, or records that are not in Inputs. Inputs: - Page brief (URL or title, current hero and body paste): [Brief] - Question a reader or model asks: [Question] - Specs and facts I can stand behind: [Specs] - Proof with dates I lock: [Proof] - Words I must not use: [Banned] - What I must never invent (ranks, traffic, awards, competitor prices): [Never] - Output format: [Format] - Language: [Lang] - Last-updated date I will publish (or UNKNOWN): [Date] - Voice: [Voice] Generate: 1. Honesty ledger: Brief nouns, Question, Specs, Proof, Date, Lang, Voice. Forbidden: invented ranks, invented traffic, invented awards. 2. Uncitable lines: quote vague or superlative sentences in Brief. Mark each KEEP, CUT, or NO_DATA. 3. Answer-first block (50-80 words) a model can quote. Every number from Specs or Proof only. Print word count. 4. Claim sentences (up to 8): subject-verb-object. Date in the sentence when Proof has a date. If a cell is missing, write NO_DATA. 5. FAQ (5) with 40-60 word answers from Specs and Proof only. 6. Comparison table: only rows where every cell is in Specs. Else skip and write TABLE NO_DATA. 7. Refuse list: keyword maps, backlink plans, invented #1 ranks, invented monthly sessions, invented competitor prices. 8. Compliance pass: quote Banned and Never hits. Cut them. Print Date or DATE UNKNOWN. Format as Format. Constraints: - GEO/AEO citation pass from Brief only. Not a keyword strategy and not a product-page-only clone. - Never invent rankings, traffic, awards, or competitor prices. - Honor the 50-80 word answer-first cap and print the count. - No emojis.